Articles

Apple public

Birth of the iPod

By Marcia Kadanoff

• 21 years ago

leadership public

Advocate, inquire, repeat

By Marcia Kadanoff

• 21 years ago

public

Kaizen:  Discovering the customer’s unspoken need

By Marcia Kadanoff

• 21 years ago

innovation public

Outsourcing and Innovation

By Marcia Kadanoff

• 21 years ago

pricing public

The price advantage isn’t a number, it’s an attitude

By Marcia Kadanoff

• 21 years ago

marketing strategy public

Marketing through the Rapids

By Marcia Kadanoff

• 21 years ago

leadership public

Turnarounds - without tears, comic-book heroes, or silver bullets

By Marcia Kadanoff

• 21 years ago

retention public

When it comes to customer retention ... two strikes and you’re out

By Marcia Kadanoff

• 21 years ago

leadership public

Embracing conflict - don’t fight it

By Marcia Kadanoff

• 21 years ago